The HMH corporate style guide deck was developed as a company-wide resource for brand application.
The deck serves as a technical guide for upholding our master brand and chronicles our transition to The Learning Company. This evolution is represented through voice, vision, and expression, which serve as the essential pillars of our brand narrative. Throughout the development of the guide, we strived to reinforce the importance of brand integrity and emphasize the role every team member shares in ensuring our success. While carefully designed to promote accessibility, the HMH style guide also marries functionality with moments of delight that highlight our most identifiable brand characteristics.
The PSAV Creative Primer was presented at SCAD as part of a recruiting campaign.
The presentation was designed as a recruiting promotion tool to highlight PSAV's creative capabilities and explore the unique opportunities for innovation available to designers within our in-house creative department.
The Hilton Anatole pitch deck was inspired by the hotel’s unique art collection.
I worked directly with a photographer at the property to source imagery from the Anatole’s signature art collection. I devised this strategy to help Hilton visualize how we could enhance their existing offerings through a creative, identity-driven partnership.
