The HMH Into Math California brand was developed as a tailored creative system for math program sales efforts in California.

This solution combines the clean aesthetic and core aspects of HMH’s corporate brand with unique and playful treatments customized to the California educator audience. Design elements converge to create a scalable system across brochures, presentations, flyers, mailers, and other marketing materials. This adaptable approach serves as the cornerstone for program rebranding efforts across HMH’s product suite.

Titan Awards:

Best Corporate Rebranding Effort

Tranform Awards:

Best Visual Identity from the Education Sector

Titan Awards: Best Corporate Rebranding Effort • Tranform Awards: Best Visual Identity from the Education Sector •

Math symbols add a touch of whimsy while also visually signifying the grade range.

Templates were developed across collateral to support the sales team with a plug-and-play approach to meet quick turnaround opportunities.