Hi, I'm Adelaide!
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Hi, I'm Adelaide! •
I’m a creative leader with 10+ years of experience shaping brands and integrated marketing experiences. I bring a strategic, collaborative approach to creative direction, translating complex ideas into thoughtful, engaging work and building the systems and partnerships that help teams do their best work.
I currently serve as Lead Marketing Designer at HMH, where I lead brand and marketing initiatives across the organization. Previously, I was part of PSAV’s in-house Creative Development team, crafting event brands and pitches for clients including AT&T, Amazon, Facebook, and Hilton. I also work independently with clients ranging from ESPN to Uber.
I support my creative community as Programming Coordinator on the AIGA Baltimore executive board and believe strongly in using design to build connection, create impact, and make organizations better.